Hotelier Indonesia
Dubai based star hotel experiences 600% growth in online business with RateTiger
Astoria Hotel endorses eRevMax solutions for rate intelligence and channel management
Dubai, 18 April 2017: A Heritage property in Dubai, Astoria Hotel, has seen exponential growth in online business with eRevMax. The hotel has experienced 600% growth in online business over the last 3 years with RateTiger channel management and rate intelligence solutions.
Astoria Hotel is a three-star property with over 100 rooms. RateTiger’s real-time connectivity with over 300 online sales channels has facilitated the property to connect to the better producing OTAs, resulting in an increase in online business share from 5% to 38% over 3 years’ period.
The Middle East is the fastest-growing region for travel with the UAE being the dominant market. With over 15 million overnight visitors, Dubai has seen double digit growth in mid-market travel segment. RateTiger solutions have enabled Astoria Hotel to maintain real-time rate and availability in OTAs based on sound business intelligence.
“Rate parity & accurate inventory management are must to maintain your property at par with your competitors, specially clusters like Bur Dubai which are very price sensitive. Being heritage property in Dubai was a tough transition period for us to market on dynamic platforms - we can say eRevMax – Rate tiger is our most important partner in this transition. We have stretched our online market to 38 % in the last 3 years due to excellent support & tools from Rate tiger. We highly recommend this product especially in Dubai,” said Alankar Borkar – Manager –Sales & Reservation, Astoria Hotel, Dubai.
“Given that Astoria Hotel primarily caters to international guests, along with midscale domestic travellers, it is important for the property to be present in global online sales channels and metasearch sites. They have leveraged our channel ecosystem to improve exposure and tap new markets. Backed by the real-time data and analytics they can now respond to market dynamics more efficiently, and optimize online revenue,” said Ali Kansou, Regional Director of Sales, Middle East, eRevMax.
eRevMax is known for its stable solutions with 99% product uptime. The company offers excellent connectivity with over 300 online channels and provides 24x7 support. Leading hotel groups including Accor, Kempinski, Elite Hospitality, Dusit Hotels and Rotana have been the company’s loyal customers over the years.
eRevMax will be present at Arabian Travel Market in Dubai from 24 – 27 April 2017. To set a meeting, contactmarketing@erevmax.com today.
About Astoria Hotel: Situated near shopping centres and markets, the 3-star Astoria Hotel Bur Dubai welcomes guests with 95 elegant rooms. Operating in Dubai since 1978, this hotel features traditional architecture and modern comforts. The hotel boasts ideal location in the heart of Dubai, providing access to City Centre & Burjuman Mall, Dubai Creek and Dubai International Convention and Exhibition Centre within 20 minutes'. Astoria Hotel Dubai is also placed near to Dubai Museum, The Dubai Heritage Village and Al Bastakiya. Astoria Hotel Dubai is a comfortable hotel offering rooms with Free Wi-Fi, laptop-size electronic safe, individual climate control, a work desk, flat-screen TV as well as coffee/tea makers, an electric kettle and a fridge.
About eRevMax: eRevMax is a travel technology company that helps hotels to maximise online revenue opportunities through real-time distribution, market intelligence and connectivity solutions. The company provides specifically tailored solutions within its core product brands – RateTiger, RTConnect and LIVE OS.
RateTiger product suite offers the industry’s leading Channel Manager for online distribution, Shopper for rate benchmarking. RTConnect provides seamless 2-way XML integration of channel management functionality with the hotel’s central systems. LIVE OS offers hotels a single sign-on platform to access multiple applications, while offering technology partners a chance to get in front of hotels allowing greater distribution of promotional opportunities.
eRevMax is working closely with over 300 certified channel and technology partners helping over 9000 hotels worldwide to increase revenue opportunities and streamline business processes.
For more details, please visit http://www.erevmax.com/ or contact us on marketing@erevmax.com.